Sadly, these words are all too common among those who have come to be known as the “REI Junkie.” In the real estate investing world the “Information Merchants,” as I like to call them, have promised nothing less than miracles with the purchase of their next program. These programs come in the form of books, CDs, DVDs, seminars and the like and quickly add up to a large investment in themselves.
Back in late 2008 I founded the Mentor for life!™ which is a division of Invesdoor Corp. The mission was and is to provide support to the new REI business long after the techniques of another “program” wear off and become stale. The reason for mentioning this is that, since starting that company, I discovered an amazing truth. What I discovered explains why it is that many sincere folks NEVER seem to have success…even after spending small fortunes on seminars and all of the subsequent materials they were sold.
This “truth” is really quite simple. It has to do with the fact that most people purchase a “magic pill” program and set out to build a business without a foundation. As you know, it really doesn’t matter how nice a location, how fine the materials, or even the quality of the craftsmanship. If I home is built without a foundation…or even over an inadequate foundation, it will be, frankly, worthless. What a waste of time, effort and money!
Can you see that happening to an aspiring Entrepreneur seeking to start their own business? They listen to the webinars, attend seminars, buy the books, CDs, DVDs, etc. any never, ever make it happen? In past articles I have written about the necessity of personal development BEFORE professional growth. This involves a conditioning of the mind to prepare it to respond to the training we purchase.
While some REI Gurus sell old, stale, outdated techniques that no longer work, some programs are pretty decent and a good value. Either way, it would be a complete waste of money to purchase another program without a solid foundation upon which to build.
So, there’s the simple truth I was talking about. It’s not a secret, yet it may as well have been, because millions of people have not prepared a foundation upon which to build. While my area of expertise is most directly related to real estate investment, what I have just written about crosses industry lines. This is a universal truth. In a subsequent article I will get into some specifics that will give you a better idea of the building materials you will want to use on your foundation. Stay tuned.